LG 77” 4K OLED Smart TV showcasing vibrant colors, perfect black levels, and a sleek design for an immersive viewing experience.
LG 77” 4K OLED Smart TV showcasing vibrant colors, perfect black levels, and a sleek design for an immersive viewing experience.
LG 77” 4K OLED Smart TV showcasing vibrant colors, perfect black levels, and a sleek design for an immersive viewing experience.
LG 77” 4K OLED Smart TV showcasing vibrant colors, perfect black levels, brighter and sharper image with LG brightness booster.
LG 77” 4K OLED Smart TV showcasing vibrant colors, perfect black levels, and AI processor for OLED technology for extraordinary picture quality.
LG 77” 4K OLED Smart TV with easy access to your favrite apps, interests and devices with personalized recommendations.
LG 77” 4K OLED Smart TV showcasing vibrant colors, perfect black levels, and a magic remote .
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LG 77” 4K OLED Smart TV showcasing vibrant colors, perfect black levels, and a sleek design for an immersive viewing experience.
LG 77” 4K OLED Smart TV showcasing vibrant colors, perfect black levels, and a sleek design for an immersive viewing experience.
LG 77” 4K OLED Smart TV showcasing vibrant colors, perfect black levels, and a sleek design for an immersive viewing experience.
LG 77” 4K OLED Smart TV showcasing vibrant colors, perfect black levels, brighter and sharper image with LG brightness booster.
LG 77” 4K OLED Smart TV showcasing vibrant colors, perfect black levels, and AI processor for OLED technology for extraordinary picture quality.
LG 77” 4K OLED Smart TV with easy access to your favrite apps, interests and devices with personalized recommendations.
LG 77” 4K OLED Smart TV showcasing vibrant colors, perfect black levels, and a magic remote .

LG, 77 inch OLED evo AI C4 4K Smart TV 2024

Save 12%
LGSKU: OLED77C46LA
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Price:
$4,773.00 $5,404.00
Stock:
In stock

Description

A masterpiece perfected by time-honed expertise

Years of commitment to innovation can't be imitated overnight. The world-leading OLED's uniquely tailored alpha chipset elevates the viewing experience to new heights.

LG has remained the world's number 1 OLED TV brand for 11 years: Emblem illuminated in spotlight against a black sky backdrop with golden stardust sparkles.

alpha 9 AI Processor Gen7

Only α makes OLED as vivid as this

The alpha 9 AI Processor Gen7 chip redefines OLED with refinements that add transformative yet lifelike detail

AI Customisation

A picture tailored to your taste

Select your favourite images, and AI Picture Wizard creates a picture tailored exactly to your unique taste from 85 million possibilities, then saves it to your profile

AI Acoustic Tuning

Optimal audio to fit your space

The sound system detects the layout of your room and where you're sitting to create a dome of sound around you, perfectly tuned to your room's unique acoustics.

AI Customisation

Intelligence that's bright in any light

Come day or night, Brightness Control detects the light in your space and balances the picture accordingly for crisp and clear visuals.

AI Super Upscaling

AI fine-tunes the resolution

After recognising the content, AI Noise Reduction and AI Super Resolution work to elevate the scene to a new level of realism.

AI Sound Pro

Hear every detail of the soundscape

Brightness Booster

Illuminating a brighter picture

Brightness Booster's improved Light Boosting Algorithm lights up the picture with even more clarity.

The phrase "Up to 30% brighter" accompanies a side-profile view of a white leopard, showcasing LG's Brightness Booster feature in action.

Endless contrast creates infinite impact

Scenes burst boldly into life where the darkest shadows and brightest lights intertwine.

A video shows a side view of the 4 layers of a TV: a backlight, TFT & OLED, Film, & Glass. The backlight disappears, and the other 3 come together and then rotate upwards to show the full TV from a front view.

The Milky Way fills the night sky above a canyon scene. Above the image, "gray is not black" is written in white block capitals against a black backdrop. The screen is split into two sides and marked "Others" and "LG OLED." The other side is noticeably dimmer and lower in contrast, whereas the LG OLED side is bright with high contrast. The LG OLED side also features Discomfort Glare Free and Perfect Black technology certifications.

100% Colour Fidelity & Volume

Scenes shine with lifelike colours

100% colour volume boosts rich hues, while 100% colour fidelity preserves shades without distortion.

A bustling city scene in the early evening with bold colors and contrast.

OLED Care

Boost the longevity of your OLED

Relax more and enjoy more with integrated panel care that keeps your screen like new for longer.

Best Harmony with LG Audio

LG Sound Bar USC9S - designed for OLED C4

The LG OLED C4, with its ultra-slim design, is positioned at a 45-degree angle to the left in a minimalist living space, displaying a sunset scene featuring a boat on a lake.

  • Display Type: 4K OLED

  • Refresh Rate: 120Hz Native

  • Wide Colour Gamut: OLED Colour

  • Picture Processor: α9 AI Processor 4K Gen7

  • HDR (High Dynamic Range): Dolby Vision / HDR10 / HLG

  • G-Sync Compatible (Nvidia): Yes

  • FreeSync Compatible (AMD): Yes

  • Dolby Atmos: Yes

  • TV Dimensions without Stand (WxHxD): 1711 x 982 x 47.1

  • TV Weight without Stand: 23.5

PICTURE (DISPLAY)

  • Display Type: 4K OLED

  • Display Resolution: 4K Ultra HD (3,840 x 2,160)

  • Refresh Rate: 120Hz Native

  • Wide Colour Gamut: OLED Colour

PICTURE (PROCESSING)

  • AI Genre Selection: Yes (SDR/HDR)

  • AI Brightness Control: Yes

  • Picture Processor: α9 AI Processor 4K Gen7

  • HDR (High Dynamic Range): Dolby Vision / HDR10 / HLG

  • AI Upscaling: α9 AI Super Upscaling 4K

  • FILMMAKER MODE™: Yes

  • Dynamic Tone Mapping: Yes (OLED Dynamic Tone Mapping Pro)

  • HFR (High Frame Rate): 4K 120 fps (HDMI, RF, USB)

  • Picture Mode: 10 modes (Personalized Picture Wizard, Vivid, Standard, APS(Auto Power Save), Cinema, Sports, Game, Filmmaker, (ISF)Expert(Bright Room), (ISF)Expert(Dark Room))

  • Dimming Technology: Pixel Dimming

  • Motion: OLED Motion

GAMING

  • FreeSync Compatible (AMD): Yes

  • HGIG Mode: Yes

  • Game Optimiser: Yes (Game Dashboard)

  • ALLM (Auto Low Latency Mode): Yes

  • VRR (Variable Refresh Rate): Yes (Up to 144Hz)

  • G-Sync Compatible (Nvidia): Yes

SMART TV

  • Operating System (OS): webOS 24

  • ThinQ: Yes

  • USB Camera Compatible: Yes

  • Works with Apple Airplay2: Yes

  • Family Settings: Yes

  • Always Ready: Yes

  • Amazon Alexa: Yes (Built-in)

  • Full Web Browser: Yes

  • Hands-free Voice Control: Yes

  • Intelligent Voice Recognition: Yes

  • LG Channels: Yes

  • Magic Remote Control: Built-In

  • Multi View: Yes

  • Smartphone Remote App: Yes (LG ThinQ)

  • The security update is supported until: 31/12/2028

AUDIO

  • WiSA Ready: Yes (Up to 2.1 Channel)

  • LG Sound Sync: Yes

  • Sound Mode Share: Yes

  • Simultaneous Audio Output: Yes

  • Bluetooth Surround Ready: Yes (2 Way Playback)

  • Dolby Atmos: Yes

  • AI Sound: α9 AI Sound Pro (Virtual 9.1.2 Up-mix)

  • Clear Voice Pro: Yes (Auto Volume Leveling)

  • AI Acoustic Tuning: Yes

  • Audio Codec: AC4, AC3(Dolby Digital), EAC3, HE-AAC, AAC, MP2, MP3, PCM, WMA, apt-X (Refer to manual)

  • Speaker Direction: Down Firing

CONNECTIVITY

  • SPDIF (Optical Digital Audio Out): 1ea

  • Simplink (HDMI CEC): Yes

  • HDMI Audio Return Channel: eARC (HDMI 2)

  • Bluetooth Support: Yes (v 5.1)

  • Ethernet Input: 1ea

  • HDMI Input: 4ea (supports 4K 120Hz, eARC, VRR, ALLM, QMS (4 port))

  • CI Slot: 1ea

  • RF Input (Antenna/Cable): x2

  • USB Input: x3 (v 2.0)

  • Wi-Fi: Yes (Wi-Fi 5)

ACCESSIBILITY

  • High Contrast: Yes

  • Gray Scale: Yes

  • Invert Colors: Yes

DIMENSIONS AND WEIGHTS

  • TV Dimensions without Stand (WxHxD): 1711 x 982 x 47.1

  • Packaging Dimensions (WxHxD): 1879 x 1130 x 228

  • Packaging Weight (kg): 38.5

  • TV Dimensions with Stand (WxHxD): 1711 x 1035 x 267

  • TV Stand (WxD): 520 x 267

  • TV Weight without Stand: 23.5

  • TV Weight with Stand: 27.1

  • VESA Mounting (WxH): 300 x 200

POWER

  • Power Supply (Voltage, Hz): AC 100~240V 50-60Hz

  • Standby Power Consumption: Under 0.5W

ACCESSORIES INCLUDED

  • Remote: Magic Remote MR24

  • IR Blaster Cable: Yes

  • Power Cable: Yes (TV Attached)

  • Remote Control Batteries: Yes (AA x 2)

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